Are Modern Authors Truly Benefiting from Taking Full Control of Their Publishing Journey

I’ve been exploring self book publishing and wondering if it’s really as empowering as people claim. While it offers freedom and creative control, the responsibilities of editing, design, and marketing can feel overwhelming. For those who’ve gone through the self book publishing process, was it a rewarding experience or more stressful than expected? Do you think it’s a sustainable path for new writers trying to establish themselves in today’s competitive market?