I absolutely love both of these groups. They are both VERY active in social media because they owe their success to social media communications!
I am fairly new to Instagram, but now I can follow them.
https://www.instagram.com/sncmusic/Straight No Chaser vocal acapella group
A group of 10 guys who sang together in college and because of the YouTube post of one former member became YouTube sensations. Look for their "12 Days of Christmas" video/recording. I have personally seen them live 3 times. They are currently touring!
thepianoguysofficial
The Piano Guys - 4 guys who create incredible covers and mashups of classic and contemporary music. If you like Star Wars, check out their Cello Wars video on YouTube. I found them when my daughter began playing cello and we were looking for inspiration for her.
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