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The ability to create groups of parent emails makes it efficient to mass communicate about upcoming curriculum, test results, and other school/class-related announcements. In the past, I've created Google Documents with tables of parent email addresses that I've copy-pasted from PowerSchool.
Going forward, I'm excited about the prospect of recommitting the time I previously spent creating those tables to time creating Contacts and Groups in Gmail to serve the same purpose, much more efficiently.
As a side note, for those whose districts have not yet activated the translation lab, Google Translate (the site or the app) has a ton of really useful features for teachers who need to interact with students or parents with limited English.
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